From Jaipur to Mumbai - CLORYco's Second Event Lil Flea and the Launch That Changed Everything

CLORYco x Lil Flea Mumbai | April 3, 4 & 5

We launched CLORYco on 19th October 2025.
Six months later, we were standing at a booth in Mumbai with our Artist Collection in hand-pieces that hadn't been seen by anyone outside our team - watching complete strangers
fall in love with them in real time.
That's a feeling you can't plan for. You just have to live it.

How It Started - Jaipur Winter Flea
Our first ever offline event was the Jaipur Winter Flea. Fresh brand, fresh collection, a lot of
nerves. But it was amazing - the kind of start that makes you believe in what you're
building. Jaipur is home for us, so there was something really special about putting
CLORYco out into the world for the first time in our own city.
That event taught us how to show up. How to talk about the brand. How to let the clothes do
the talking.

Mumbai's Lil Flea Was a Different Beast Entirely
Lil Flea Mumbai was our second event ever. And our first time at Lil Flea.
If you know Lil Flea, you know the crowd it pulls - people who are genuinely curious,
genuinely into culture, genuinely willing to stop and engage. It's not a mall. People aren't
just passing through. They're there to discover something.
April 3rd, 4th, and 5th - three days at the stall, and every single day brought something
new. We sold everything. The whole range. But what made this weekend truly unforgettable wasn't just the sales - it was the people.
Influencers stopped by. Actors stopped by. People whose work we've followed stopped at
our stall and loved what they saw. They talked about the quality. They talked about the
prints. Some of them couldn't believe it was an Indian brand this early into its journey.
That validation - from people who are surrounded by good things all the time - hits
different.

The Artist Collection - Mumbai Got It First
Here's what made this event extra special.
Our Artist Collection - CLORYco's most expressive drop yet - was launched exclusively at
the Lil Flea booth before it ever went live on our website. Mumbai got it first. In hand.
Before anyone online even knew it existed.
The Artist Collection is exactly what it sounds like - wearable art. Every piece draws from
iconic artistic movements and expressions, translated into premium oversized streetwear.
We're talking heavyweight cotton, statement graphics, silhouettes that carry weight. Pieces like the Van Gogh-Esque Royal Blue Oversized Tee, Kahlo's Foliage in Olive Green, The Fauvist Matisse Tee - and original CLORY designs like Summer Fields of Dandelions, The Golden Summers of India, Vitamin Sea Club, and Electric Muse.
Watching people pick these up for the first time - genuinely studying the prints, asking about the story behind them - that was the moment we knew this collection was something real.
Art on your back. A story in every stitch.

What These Two Events Have Taught Us
We're six months old. We've done two events. And both of them have told us the same thing - people are hungry for a brand that actually means something.
Not just good clothes. Not just clean fits. But clothes with a perspective behind them.
That's CLORYco. And we're just getting started.

The Artist Collection Is Now Live
If you missed us at Lil Flea Mumbai, the Artist Collection is now available on our website.
Same quality you would've touched at the booth. Same prints that stopped people mid
walk.
Limited pieces. We keep it that way on purpose.
→ Shop the Artist Collection
And if you've been to either of our events - Jaipur or Mumbai - thank you. You're part of
this from the beginning.
CLORYco

Follow us: 
@cloryco